Fractional CMO Marketing Leadership Package
High level marketing leadership, strategy, and implementation for organizations needing executive level support.
The Fractional CMO Package provides full scale marketing leadership for organizations that need executive level strategy, oversight, and performance management. This tier replaces the need for a full time Chief Marketing Officer while providing a complete marketing department function. It includes advanced planning, performance analysis, team guidance, and high output monthly production across all marketing disciplines.
This package is reserved for organizations that want clear direction, strong accountability, and a unified marketing strategy managed by an experienced marketing leader.
Included Services
1. Executive Strategy and Leadership
• Full marketing leadership and oversight
• Monthly executive strategy sessions
• Quarterly strategic planning
• Market positioning and competitive analysis
• Offer and pricing structure refinement
• Department level performance management
2. Website
• Multiple landing pages per month
• Ongoing website updates and improvements
• Conversion optimization
• UX guidance and implementation support
3. Branding
• Full brand identity refinement
• Messaging framework development
• Offer architecture and communication structure
• Monthly graphics and brand asset creation
4. Social Media
• Management of multiple platforms
• High output content production
• Monthly content calendar
• Additional short form video volume
• Engagement support
5. SEO
• Full SEO leadership and implementation
• Comprehensive SEO audits
• Ongoing keyword research
• Long form and short form article production
• Robust backlink campaigns
• Technical SEO upgrades
6. Paid Ads
• Management of multiple platforms
• New campaigns each month
• Weekly optimization and reporting
• Retargeting strategy and build out
• Creative guidance and production
7. Email and CRM
• Automated funnels and workflows
• Multi step lead nurture sequences
• CRM buildout or restructuring
• Monthly newsletter
• Ongoing automation improvements
8. Reputation
• Reputation monitoring
• Review generation
• Communication and response guidance
9. Analytics and Reporting
• Weekly performance dashboards
• Monthly deep dive analysis
• Executive-level reporting
• Forecasting and budget recommendations
How It Works
Contact us for an inquiry. After inquiry, we conduct a discovery call to understand goals, team structure, current systems, and growth targets. A custom plan is built based on the required output, business complexity, and timeline. Monthly work begins once onboarding and strategic alignment are complete.
Fractional CMO engagements vary based on business size, scope, and monthly output requirements. Pricing is customized and typically ranges between 35,000 and 75,000 per month. A detailed proposal is provided after the discovery process.
• Organizations needing senior level marketing leadership
• Companies undergoing rapid growth
• Businesses restructuring or rebuilding their marketing system
• Firms preparing for expansion into new markets
• Teams lacking clear direction or unified execution
